Arum Group is at the cutting edge of marketing, communication, and sales, deploying and creating tools for our clients to manage and measure their results.
We improve communication and information flow between marketing and sales teams, adapting products to individual businesses and markets to exceed sales objectives and position our clients’ brands correctly for their target audiences.
Experts in digital strategy
We manage online and offline strategy for the real estate sector, including product analysis, sales projections, the definition of international target markets, and the actions to be carried out.
Portfolio of international brokers
We have developed an extensive portfolio of local and international real estate brokers in direct contact with potential buyers. We design strategies to multiply the visibility of our destinations by organizing events both at home and abroad. In addition, we collaborate with international PR teams and carry out cross-selling actions, thus multiplying the impact of direct sales actions.
Our team configures and manages the HubSpot Marketing, Sales, Service, and Operations platforms for our clients. This market-leading software has created a revolution in inbound marketing with a powerful and flexible platform that can adapt to all project requirements and budgets. Arum has configured and adapted HubSpot for real estate and tourism-industry clients, specializing in data visibility, actionable results, and oversight of sales and marketing processes.
Real estate management software
Arum Group has created L4RE (LORUM for Real Estate). This PropTech joint venture was developed to fill an important gap in the tech tools offered for real estate market and optimize process management.